W Kirstein

Centurion

You've got an app, a website, or an idea that isn't quite landing. It works on paper, but something's off — it's clunky, people bounce, or it just doesn't feel like the thing you pictured. That's where I come in. I've been building for the web since 2000 — graphic design and Flash first, then PHP, HTML and CSS, then years as a JavaScript developer, and for the last decade, fully in UX. So I've sat in every seat. I know what's technically possible, what a business needs, and what a user wants — and I hold all three at once. Most designers only see one. That matters more now than ever. AI can spin up a screen, a flow, a whole landing page in seconds. What it can't do is tell you whether it's the right one. That judgement — knowing what to build and why — is what I bring. I use AI to move fast, then 20+ years of instinct to make sure what ships is any good. Right now I'm most into AI products and websites — taking a founder's rough idea and turning it into something that works. I run fast design sprints through my studio, Pink Cowboy, and I'm building my own apps too (Hitch and tingme), so I know the founder grind from the inside. I do my best work with founders — people who know what they're building and can make the call in the room. If that's you, let's talk.

Contact W Kirstein on Ting Me